You may think that most of the leading e-commerce websites today are purely responsive. In fact, the opposite is true. Adaptive design techniques are superior in terms of addressing e-commerce needs. It provides a very flexible approach that focuses on optimizing any aspects of your website's UX that might boost conversion rate on mobile. Here is a selection of adaptive websites that do a great job in terms of addressing mobile users.
The fact that there are users who access websites on a TV screen offers an incredible opportunity for website owners to optimize content and target advertising for all TV users. Read on to get a handy list of smart TV User Agent strings and learn what you can achieve by parsing these strings to deliver optimized content.
If you work on a product or technical team for any technology platform, you'll know that the constant emergence of new form factors and device categories shows no signs of slowing down. If anything, the trend of device fragmentation is accelerating with the advent of IoT and the inclusion of connectivity in an ever growing variety of devices. Download our latest whitepaper for product and technology teams to see how adding device intelligence into your platform can benefit your customers and your business.
Knowing the most used smartphone screen resolutions can help you optimize your website to address differences between various devices. Here are the most recent device usage statistics to help you better understand which smartphone screen resolutions are the most popular in 2017.
In July 2017 the European Patent Office granted a patent to Afilias Technologies that was originally filed in 2008. This is quite a milestone for us—the application has survived objections from anonymous third parties and a much tougher patent regime than has applied in recent years.
Press release: Afilias Technologies today announced at DMEXCO that it has been granted a third patent related to its device detection algorithm used in its DeviceAtlas product.
The latest research from DeviceAtlas reveals who is leading in the chipset industry. As the massive growth in mobile and connected devices continues, our data shows which chipset manufacturers are dominating and where.
The standard way to pass information to the server about the visiting device is to include it in the User-Agent (UA) string. This information typically passes the name and version of the browser among many other details. In order to get an understanding of which mobile browsers use your site, you need to know their User-Agent strings. Here’s a handy list of UAs that you may want to use.
One of the most persistent and important challenges facing the mobile advertising industry is how to manage increasing device fragmentation. Learn about the implications device fragmentation has for players in the programmatic advertising space and how they can effectively harness fragmentation to benefit their platforms and create value for their customers.