Blog

uk-flag-iphone

Facts and statistics - the UK mobile landscape

eMarketer predict that in 2019, adults in the UK will spend over two hours each day on their smartphones. With that in mind, it's important to know the most used phones, operating systems, screen sizes and hardward specs in the United Kingdom.

mobile-landscape-south-korea

The mobile landscape in South Korea

With over 51 million inhabitants and smartphone penetration of 95%, South Korea is a tech-savvy nation. Here's some statistics on the mobile landscape, including the most popular phones, screen sizes and hardware specs.

wonder-woman-android-ios-sweden

Wonder Woman helps Android kick iOS off top spot in Sweden

Huawei had a tough 2018, in the spotlight for all the wrong reasons. However, some slick marketing campaigns and well-known brand ambassadors gave them a much-needed lift, and there was good news for Android generally in Sweden.

mobile-landscape-italy

The mobile landscape in Italy

Here are some statistics on the mobile landscape in Italy, including the most popular smartphones, Android v iOS and smartphone screen size and hardware specs.

mobile-landscape-netherlands

The mobile landscape in The Netherlands

iPhones dominate the scene in The Netherlands, with the world's most popular smartphone - the iPhone 7 - enjoying a 3.03% lead over second-placed iPhone 6S. Here are some stats on the mobile landscape in The Netherlands.

smartphone-upgrade-cycle

The smartphone upgrade cycle - visualized

We tracked usage of the most popular devices from Apple and Samsung across the four quarters of 2018 to see if people still upgrade to the newer, more expensive models as often as manufacturers expect.

tim-cook-apple

Apple's 2019 profit forecast - why are iPhones underperforming?

2019-mobile-marketing-statistics

19 Mobile Web Predictions for 2019

As 2018 draws to a close, let's take a look at what the next twelve months may bring to the world of smartphones, mobile advertising, the internet at large and everything in between.

List of mobile browsers User-Agent strings

List of mobile browser User-Agent strings

In order to get an understanding of which mobile browsers use your site, you need to know their User-Agent strings. Here’s a handy list of UAs that you may want to use.

iphone-fragmentation

iPhone fragmentation - why detecting the model is essential

With the release of the latest iPhones, we see a shift from relatively standardised device specifications, making content optimisation and accurate device detection even more crucial. Here's why it's important to know which iPhone is requesting your content.

iPhone model detection

How DeviceAtlas detects iPhone models

Detecting iPhone models has always been a bit of a headache for companies working in the online space, mainly due to the fact that device model tokens are missing in the UAs. You won't find iPhone models in your Google Analytics dashboard. Here's how DeviceAtlas tackles this issue.

android-v-ios-by-state

Mobile OS popularity by US State

We dive into State-level data to see which mobile operating system is dominant across the United States, and if there are any correlations between Republican v Democrat and iOS v Android use.

User Agent Strings

List of User Agent strings

Updated for 2018 - a list of User Agent strings for the most popular devices in use today. Including Android, iPhone, Windows, tablets, desktops, bots & crawlers, games consoles and more.

cryptomining-battery-use

Cryptomining digs deep into our batteries

Many websites have recently started using their visitors’ browsers to mine cryptocurrency. How does this affect the battery of the device being "co-opted" into the operation? We did some tests to find out.

iphone-detection

How to detect the iPhone XR, XS and XS Max with DeviceAtlas

The latest iPhone models - the XR, XS and XS Max - are almost certain to be a success, with pre-orders already fulfilled. But how can you detect when these devices request your content, ensuring you give the user the best possible experience?

How to detect the iPhone XR, XS and XS Max with DeviceAtlas

The latest iPhone models - the XR, XS and XS Max - are almost certain to be a success, with pre-orders already fulfilled. But how can you detect when these devices request your content, ensuring you give the user the best possible experience?

browser-privacy

Browsers that respect your privacy

Browser privacy, and privacy in general is a hot topic of late. We took a look at the big hitters as well as some of the more niche browsers out there to review what your privacy options are.

peak-smartphone

The truth about ‘peak smartphone’

With many recent reports suggesting that we have reached ‘peak smartphone’, we thought it would be useful to take a look at some hard data to see if the facts line up with the opinion.

the-physical-web-bluetooth-beacons

The Physical Web is dead, long live the physical web

Launched in 2014, Google's Physical Web project promised much, but seems to have died a quiet death over the last few months. This post takes a look at what the technology promised, and the speed bumps it hit along the way that may ultimately prove to have derailed it.

measuring-page-weight

Measuring page weight

Measuring the weight of a web page used to be a simple matter of waiting for the page to finish loading, then adding up the size of its resources. This article will talk about ways to measure page weight in a world of mobile devices and rich app-like sites.

Pages