Are you ready for the mobile-friendly search algorithm update?
Google search engine algorithm will increase the weighting for mobile-friendliness for search rankings starting April 21 next. Websites offering below-par mobile optimization will experience a drop in search traffic from mobile sources. Read on to learn more about the upcoming algorithm update.
What we discovered at Mobile World Congress 2015
Attending industry shows like Mobile World Congress is a great way to follow the latest trends in the mobile technology world. This kind of insight helps us work on the quality of DeviceAtlas device detection and intelligence. Have a look at what we discovered at Mobile World Congress 2015 held last week in Barcelona.
New flagship smartphones exhibited at MWC 2015
As Mobile World Congress 2015 comes to an end later today, here's a quick wrap-up of some of the more interesting devices we've seen in Barcelona. DeviceAtlas can detect all of them now even though these smartphones haven't been made available yet. Let's take a closer look at the latest arrivals in the smartphone world.
Top mobile operating systems statistics 2014
Getting to know the shipments statistics of devices on different mobile operating systems is certainly important when it comes to outlining a mobile strategy, but they do not always reflect actual usage. Usage may be even more important when launching mobile websites and apps, or targeting mobile ads. Here are the latest statistics on the popularity of mobile operating systems based on mobile web traffic across a range of different countries.
Afilias and GSMA Launch Device Map to Bring Enhanced Device Data to the Telecoms Industry
GSMA have partnered with DeviceAtlas, to create a very detailed data set indexed by TAC available for easy ingestion by existing analytics and BI tools. Highly accurate, normalized device data has been mapped for each TAC issued by GSMA, and is updated every week.
User-Agent string analysis
A User Agent string is a line of text providing the web server with information on the device requesting a website triggering the server to select and send the suitable content. This information is crucial in making sure that the websites are rendered properly on every browser and every device. Read on to learn more on how to do User Agent string analysis.
A Mobile World Congress 2015 sneak preview
Last year’s Mobile World Congress brought us the likes of the Samsung Galaxy S5 and Sony Xperia Z2, as well as creating a lot of buzz around terms like Internet of Things, connected cars, and 5G connectivity.
How to build a device detection solution
With the ever-growing abundance of different web-enabled devices it might not always be easy to accurately detect a mobile device accessing a website. However, for web developers providing their visitors with a mobile-optimized experience, this is a necessity. Here's how to build your own device detection.
Large-screen iPhones see Apple's Q1 2015 revenue skyrocket
Apple sold a record-breaking 74.5 million iPhones during Q1 2015, according to its recently published financial report. The company's net profit hit a whopping $18 billion.
Meet DeviceAtlas at Mobile World Congress 2015
Screen Size Disparity Across Countries
Worldwide phablet sales are expected to hit 24.4% market share with 592.9 million units shipped in 2018. Where are these large devices gaining most traction?
Samsung launches a Tizen-based smartphone in India
Samsung has launched the first Tizen-based smartphone dubbed Z1. The new arrival is a budget unit available exclusively in India for approximately $90. Given Samsung’s huge success in the Android field, the launch of the new smartphone OS might seem a somewhat surprising move for the Korean company.
6 mobile web trends to watch for in 2015 from DeviceAtlas’s experts
The world of mobile devices spurs innovation every year, sometimes dramatically changing the entire landscape. While it's certainly not easy to guess what the future holds, in this article the DeviceAtlas team has a go at predicting the latest trends that might shape mobile web in 2015.
Large-screen phones dominate the Chinese market
While news websites regularly provide us with interesting mobile statistics, mere observation can also be a valuable source of information on the mobile market. In his recent post on mobiForge, DeviceAtlas's CTO Ronan Cremin shared his discoveries on Chinese mobile market from his business trip to Beijing.
Download our free Content Adaptation Survival Guide
Addressing mobile audiences is a part of most online strategies today, but there are businesses who have not yet picked up on this trend or who have been unsatisfied with how they are handling mobile traffic. If you feel there is potential in mobile that you’re not yet reaching, you’ve come to the right place. Download our free Content Adaptation Survival Guide to learn how to deliver a top-notch mobile experience.
Happy Holidays from DeviceAtlas
Warmest wishes for a happy holiday season and a wonderful New Year from all the team at DeviceAtlas.
Targeting Wearable Devices
Device fragmentation can be considered as both an opportunity and a challenge for mobile marketers and developers, given that websites must now be tailored to suit a range of devices varying in screen sizes and capabilities. Are wearable devices about to push the boundaries of the fragmentation further?
Bruce Lawson on Device Detection
An interesting thread has opened up on the blog of Opera's Bruce Lawson. Bruce recently wrote an article putting together his thoughts on device detection and RWD. In his blog, (perhaps somewhat mischievously) entitled Device Detection vs Responsive Web Design, Bruce recaps that RWD is now a widespread approach to web design and then takes us on a quick overview of the relative merits of using server-side device libraries either alongside that approach or instead of it.
Announcing DeviceAtlas Cloud Free Version
Today we release a free version of DeviceAtlas Cloud for web developers who need an easy and reliable way to identify device type (mobile, tablet, desktop, TV etc), OS and browser in their web applications. It's available to your web application as a web service built on the DeviceAtlas Cloud infrastructure and it’s completely free to use.
US Mobile Users Download 2GB per Month on Average
With powerful and affordable smartphones hitting the shelves practically every day, mobile data usage figures continue to grow rapidly. According to a research company Chetan Sharma, mobile users in the US now download a whopping 2GB per month on average.