The Definitive Guide to Device Targeting for AdTech Platforms
Leveraging device diversity to unlock the multi-screen advertising opportunity.
Download our 2024 eBook to uncover device targeting opportunities in a multi-screen world..
What’s inside?
- 8 ways to implement device level targeting
- How device intelligence is used effectively in the AdTech space
- An overview of the Real Time Bidding (RTB) ecosystem
- The continued impact of Google’s User-Agent Client Hints initiative