Apple sold a record-breaking 74.5 million iPhones during Q1 2015, according to its recently published financial report. The company’s net profit hit a whopping $18 billion. Read on to find out more on Apple's financial performance and iPhone-driven mobile web usage in different countries.
Apple’s fiscal year ends in late September, and thus the Q1 2015 figures cover the period roughly from October to December. It is worth noting that these results include iPhone 6 and iPhone 6 Plus released on 19 September, and they also cover the holiday period.
iPhone 6 drives Apple revenue whilst iPad sales dwindle
Apple made $74.6 billion in revenue and a quarterly net profit of some $18 billion with international sales accounting for 65% of this figure. In last year’s first quarter Apple’s net revenue hit $13.1 billion.
iPhones were a major factor driving this growth. Apple sold 74.5 million iPhones during Q1 2015 which translates to over 9 units sold every second. Is that a lot? Well, Nokia results from times past were even more staggering. In Nokia’s 2010 keynote the company said that it had sold 13 devices every second.
While iPhone sales grew significantly during the festive period, the number of iPad sales dropped from 26 million in Q1 2014 to 21.4 million in Q1 2015. This might indicate that worldwide tablet demand is abating, while phablets, such as iPhone 6 Plus, are gaining ground.
Here’s the comparison of iPhone and iPad sales during Apple’s fiscal year’s first quarter in the last few years.
iPhone-driven web usage in chosen countries
The iPhone 6 and 6 Plus adoption is also visible in DeviceAtlas Data Explorer mobile web statistics for the past two months. Generally speaking, different versions of the iPhone have been the most popular handsets in basically every corner of the globe.
The following charts present the percentage of web traffic generated by different iPhone models in chosen markets.
iPhone 4
iPhone 5
iPhone 6
iPhone 6 Plus