Read on to find out what's the new in the mobile industry, what percentage of users have a smartphone, what's driving mobile activity, how has mobile advertising fared this year and many more mobile marketing statistics.
Here are the most recent device usage statistics to help you better understand which smartphone screen resolutions are the most popular in 2017.
With the approaching release of the latest Android O (8.0), it's the right time to analyze the most popular Android versions based on mobile web traffic statistics. Read this post to learn which Android version is the most used in your target market according to mobile device usage data gathered by DeviceAtlas in Q1 2017.
Knowing the most popular viewport sizes used by mobile devices is essential to make crucial decisions on optimizing websites for all mobile users. Check out the latest statistics on mobile viewport sizes based on DeviceAtlas web traffic statistics for Q1 2017.
Gartner recently reported that 99.6% of smartphones sold today either use Android or iOS. While this figure clearly reflects that mobile OS fragmentation is over, it doesn’t tell you which of these two OSes is most in use today. Here are the latest statistics on iOS vs Android based on web traffic share across the whole of 2016.
While there are only several smartphone makers recognized globally, the overall number of unique phone brands actively used is massive. Just to give you an idea, in Q3 2016 in the USA alone, there were 281 unique mobile device manufacturers whose devices were used for web browsing in that period! In this post, we take a closer look at the most used smartphone makers in 2016 based on website visits.
To make sure that your website delivers a great mobile browsing experience, you need to learn which mobile browsers are the most popular in your target market. For example Android users can swap Chrome for Opera, Firefox, or UC Browser, while iPhone users may prefer Chrome over Safari. Check out the latest statistics on the most popular smartphone browsers based on DeviceAtlas' statistics in Q3 2016.