First published over at Mobithinking in a series at adtech London, in this video Phillip Clement, of UK-based mobile Web specialists Bemoko, gives his best practice tips for building a lean, mean and relevant mobile site. Phillip really gets mobile web, and this is really worth a look.
0:05 Think real world
0:32 Optimize the site for all devices
1:00 Build your content for mobile
2:02 Make the content logical for mobile
2:54 Remember – mobile is different