Looking to test mobile websites in your desktop browser? Here are a few easy ways to change your user agent in Chrome, Firefox and Edge desktop browsers.
How can device detection in the native app environment give you an edge? The availability of a wide range of additional data points about devices allows deeper and more accurate insight into app usage patterns Here are some examples of how DeviceAtlas is being used to power conversions and engagement.
The increasing device fragmentation is a growing headache for e-commerce websites as users can access online content on a myriad of devices, in varying contexts. Find out how local device detection can transform your m-commerce strategy and optimize purchasing on all digital devices.
DeviceAtlas will be attending Mobile World Congress 2018 which is taking place from 26th Feb-1st March. If you are MWC and would like to have a chat about your device detection strategy, we'll be happy to arrange to connect at the event. Sign up for a meeting here.
DeviceAtlas has released its latest report containing statistics on real live usage of the top mobile and tablet models from around the world. The report reveals that tablet usage remains strong, despite a slowdown in sales of the devices over several quarters.
Dublin, January 19, 2018 - DeviceAtlas has released its latest report containing statistics for device usage of the top smartphone and tablet models from around the world. The report reveals that Huawei devices have moved into third place in many markets as the most used device behind Apple and Samsung. The report also found that tablet usage remains strong, despite a slowdown in sales of the devices over several quarters.
For organizations where native apps and mobile web are both important channels, the onus is on them to take what they know about devices accessing their web properties and replicate that in the native app environment. Our latest report on ‘Device Intelligence Across Environments’ explores the best way to get a consistent view of device usage across the web and app environments and how to use this data to amplify your analytics and advertising efforts.
2017 has been a busy year for DeviceAtlas - new product, new patents, new website, and an award at MWC! We look back at another exciting year charting the ever-changing device landscape. From a product perspective we launched our DeviceAtlas for Apps product at MWC 2017. We've had continued progress on the technology front with an award for innovation at MWC and the granting of another seminal device detection patent, this time from the EU patent office building on last year's US patent, demonstrating our IP leadership in the area of device detection. This year web performance continued to be a big theme in the industry, and we saw a range of developments, both progressive (AMP, PWA) and regressive (the death of Windows Mobile and demise of Blackberry). Video has moved closer to the center of the mobile advertising stage.