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Mobile market statistics

17 mobile market statistics you should know in 2017

With smartphones becoming an essential aspect of everyday lives for most people, new mobile services, and phone capabilities continue to change the way these devices are used in various corners of the globe. We collected 17 recent statistics to help you better understand the current state of the mobile market in 2017.

DeviceAtlas

Major news websites lose audience due to slow load times on mobile

The latest DeviceAtlas Mobile Web Intelligence report for Q1 2017 reveals that for the largest news websites, load time on mobile was a whopping 10.5 seconds on average. That's over 3 times longer than the 3 seconds threshold most users expect according to a recent benchmark from Google. The slowest websites took an unbelievable 19-22 seconds.

Q1 2017 Mobile Web Intelligence Report

Largest newspaper websites losing users due to slow load times on mobile

While you may think that the largest newspapers are stellar in terms of web performance on mobile, the reality is far from ideal. According to the new research by DeviceAtlas, the average load time on mobile for newspaper websites is around 10.5 seconds with the slowest websites reaching 19-22 seconds. Interestingly, according to Google, 53% of mobile users only wait 3 seconds before they abandon websites that don't load.

iPhone model detection

iPhone model detection with DeviceAtlas

Did you know that with DeviceAtlas it is possible to detect the exact iPhone models through the client-side method? Here are all Apple devices which you can identify using our device detection solution.

Geolocation and IP intelligence

Five Most Common Business Use Cases For IP Intelligence and Geolocation Technology

The rise of the mobile internet is changing the way consumers interact with online services. According to Cisco, by 2020, there will be 5.5 billion mobile users, representing 70 percent of the global population. More than half a billion (563 million) mobile devices and connections were added just last year. We have grown into a global society that expects to conduct research, shop online, and stream music or videos at any time, in any place on any device―which creates both opportunities and challenges for companies.

7 myths about adaptive web design, debunked

With mobile performance becoming a mainstream issue, there is a lot of debate and some misconceptions around how to address mobile visitors. Is responsive superior to adaptive? Should visitors be redirected to a mobile-specific experience? We put together a list of the most common myths that specifically relate to building adaptive websites and using device detection.

iOS vs Android market share 2016

iOS vs Android market share across the whole of 2016

Gartner recently reported that 99.6% of smartphones sold today either use Android or iOS. While this figure clearly reflects that mobile OS fragmentation is over, it doesn’t tell you which of these two OSes is most in use today. Here are the latest statistics on iOS vs Android based on web traffic share across the whole of 2016.

Logo NGINX

Image optimization using the DeviceAtlas NGINX module

In this guide we will show you how adding DeviceAtlas and few lines of configuration to NGINX can transform the performance of your website on mobile devices.

User segmentation

How to use device data for powerful user segmentation

With carefully targeted campaigns you get more bang for your marketing buck, but there are many ways you can handle user segmentation for targeting purposes. Here we'll give you a quick guide on how to make your segmentation based on a seemingly obvious but often overlooked factor: a user's device.

How adaptive web design boosts your conversion rate

To generate leads for your sales teams, you need to have a website that is not only easy on the eye but also one that performs in terms of usability. Find out how adaptive web design can help you boost your conversion rate.

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