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Chet Fenster of MEC explains why brands need a mobile strategy

Chet Fenster of MEC Entertainment, one of the world's top media agency networks makes some salient points on mobile web, apps and the need to adapt to the device.

Smart AdServer on where mobile, device detection and ad serving intersect

Smart AdServer's Sandrine Cardi talks about where mobile, device detection and ad serving intersect.

dotMobi to provide DeviceAtlas mobile device detection solution for Smart AdServer

dotMobi to provide DeviceAtlas mobile device detection solution for Smart AdServer

Smart AdServer and dotMobi, maker of award-winning DeviceAtlas, announce collaboration at ad:tech New York
ad:tech New York 2011

Mobile web content adaptation techniques

This article will help you pick from amongst the many techniques for building a mobile website. It doesn't describe how to do it, rather it instead tries to help you to pick the right approach.

Why HTML5 changes everything

Our mobile marketing site, mobiThinking recently caught up with Dimitrios Kontarinis, VP of innovation, Velti at ad:tech London. We think Dimitrios makes some extremely valid points on HTML 5.0 

DeviceAtlas powers device detection on the Adfonic mobile ad network

Video: Device Atlas powers device detection on the Adfonic mobile ad network. Wes Biggs, Adfonic, and Eileen O'Sullivan, dotMobi

Five top tips for a great mobile Website

First published over at Mobithinking in a series at adtech London, in this video Phillip Clement, of UK-based mobile Web specialists Bemoko, gives his best practice tips for building a lean, mean and rele


Adfonic partners with dotMobi to employ DeviceAtlas for advanced device detection strategy

Partnership enhances targeting capabilities and reach of Adfonic mobile advertising network

The best of breaking development conference

As many of you know, the breakingdevelopment conference took place in Nashville, Tennessee over the last few days. It appears to have been a really seminal conference with 13 leading mobile web developers speaking.

The insider’s Guide to Device Detection

The insider’s guide to device detection: give your Website visitors the site they deserve. With a vast array of screen sizes, operating systems and capabilities, it is essential for your Website to detect and react to the specific device each of your mobile visitors is using.

Device Diversity

As dotMobi brings DeviceAtlas to the cloud Ronan Cremin, Director of Engineering at dotMobi, charts the increasing complexity of the device landscape for developers in the first of two pieces looking at device fragmentation.

DeviceAtlas Cloud

DeviceAtlas launches cloud service

dotMobi launches low-cost cloud version of market-leading DeviceAtlas device detection service

Mobile apps: native vs. web apps - what are the pros and cons?

Rapid advances in HTML5, the new more mobile friendly version of the Web language, and the hard work by the standards body World Wide Web Consortium (W3C) to create standard interfaces across mobile devices mean that Web apps can – or will be able to – do many of the things that native apps can do.