Tag archives: native apps

increasing-app-monetization

How to improve app monetization (improved ad targeting)

Let's take a brief look at the advertising ecosystem and how it interacts with devices, and how app creators can improve their ad targeting to increase their returns.

device-atlas-for-apps

Use Cases of Device Detection for Apps

How can device detection in the native app environment give you an edge? The availability of a wide range of additional data points about devices allows deeper and more accurate insight into app usage patterns Here are some examples of how DeviceAtlas is being used to power conversions and engagement.