Leveraging Device Intelligence to Reduce Churn in Streaming Services
Device intelligence offers a number of lucrative opportunities for streaming service providers: business analytics, optimization, device graph creation, measurement of password sharing, targeting for ads & communications, etc. In this article we look specifically at churn - a very topical subject in recent times - and how device intelligence can be leveraged against it.
List of OTT User-Agents
Here are some OTT devices' User Agents - we've included many popular examples, such as Chromecast, Apple TV, Xbox One and Playstation 4.