Happy Holidays from DeviceAtlas
The DeviceAtlas team would like to thank you for your business over 2021 and wish our customers peace and happiness over the holidays.
Analysing the analytics providers
While nearly all the following analytics solutions work by adding tracking code to each of your pages, they offer very different insights into your data and varying levels of privacy to your audience.
Effectively deliver OTT advertising with DeviceAtlas
There are many different approaches to measuring the impact of OTT advertising including audience splitting experiments and geo-matched market tests. But all of these fall flat if advertising isn’t displaying correctly, as a poor user experience will negatively impact a brand.
Server-side device detection used by 88% of Alexa top 100 sites
Device identification enables companies to deliver a small, contained experience to feature phones, a rich JavaScript-enhanced solution to smartphones and a lean-back experience to TVs, from the same URL. Read this post, written by DeviceAtlas CTO Roman Cremin, for more information.
Reduce the carbon footprint of your website with DeviceAtlas
Find out how DeviceAtlas' device identification can help your organization reduce its website's carbon footprint and page load time while improving accessibility for users.
Top 5 OTT Ad Trends of 2021
OTT advertising enables you to achieve non-skippable ads, track view-through conversion, and more personalization. Here are the top five OTT trends in 2021.
List of User-Agent strings 2021
Updated for 2021 — a list of User Agent strings for the most popular devices in use today. Including Android, iPhone, Windows, tablets, desktops, bots & crawlers, games consoles and more.
DeviceAtlas HTTP Headers Parser
Learn how our updated HTTP Headers Parser tool can identify devices from both User Agent strings and Client Hints to provide a comprehensive solution to the changing User Agent Client Hints landscape.
[Webinar] User-Agent Strings and User Agent Client Hints: navigating the new landscape
Learn how DeviceAltas is evolving our service in line with Google's plans to deprecate and freeze UA strings in Chrome, with our support of both Client Hints and User Agent Strings using real-time analysis, which maximises coverage across browsers.
Bot Analytics Series Part 2: The Importance of Monitoring Bot Traffic
Analysing your bot traffic can help you understand how your site is being used (for example by preview bots) and lets you verify that it is being correctly indexed by search engines.
