Web performance has become a troubling aspect of the web especially given that today websites can be accessed on many device types on various connectivity levels. To ensure that your site loads quickly for all users you need a good understanding of user devices. Here’s the latest guide on how to use device detection to improve web performance.
The web is Doom
Browsing the web on a mobile device can be a very disappointing experience when you have no access to WiFi or a fast mobile network. This is mainly due to the fact that many websites are bloated with heavy images, auto-loaded videos, unoptimized menus, ad trackers, etc. Ronan Cremin, DeviceAtlas CTO, pointed out that the average web page size is now the same as Doom install image.
“Recall that Doom is a multi-level first person shooter that ships with an advanced 3D rendering engine and multiple levels, each comprised of maps, sprites and sound effects. By comparison, web pages nowadays struggle to deliver a page of web content in the same size.”
Ronan Cremin, The Web is Doom, mobiForge.com
There is a number of ways to address web performance issues, many of which can be dealt with by using device detection. Simply put, when you know the characteristics of the device accessing your site, you are free to adjust the experience to make sure that the site is fully optimized. Hoping that the same website code will work equally well for all devices on all connectivity levels is unrealistic not to mention, bad for business.
How device detection can help
Here are some of the web performance issues we talk about in the latest DeviceAtlas guide:
- Applying device-optimized experiences
either by dynamic serving or using one URL - Optimizing images based on device characteristics
- Selectively loading images based on device input type
- Detecting bots and crawlers
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