The most popular smartphones in 2019
The most popular smartphones around the world in 2019. We'll regularly update these statistics, giving you a snapshot of the most used devices wherever your users are.
The most popular iPhones - 2019
The most used iPhones in 36 countries across the globe, based on Q2 2019 data. The iPhone 7 remains the most popular iOS device across the globe, but some countries already favour the newer models - the X, XS, XS Max and XR.
Android v iOS market share 2019
We looked at 2019 data to see how the Android v iOS battlefield has developed over the last few years. Android had a great start to 2019, and now enjoys around 90% OS share in Egypt, India and Indonesia. Read on for more stats from across the globe.
Meet DeviceAtlas at Dmexco 2019 (11th - 12th September)
DeviceAtlas will be exhibiting at DMEXCO in Cologne once again this year. Come and see why the ad tech industry relies on our patented technology to power their platforms.
Categorising IoT devices - endpoints, enablers and controllers
With the rate of growth in diversity of the IoT and connected devices, operators need deeper insight into the nature and capabilities of the terminals; this is what Device Map provides.
Most common smartphone RAM by country
Knowing the RAM of a visiting device can be a crucial element in deciding how best to serve content to the user. Here's a list of the most used RAM specs across the globe to help you make the right choices (updated September 2019).
The most popular mobile browsers
A well thought-out mobile strategy needs to take into account many characteristics of mobile users’ behaviour. With some analysis of mobile traffic from websites powered by DeviceAtlas, we can shed some light on the most popular mobile browsers in the largest markets.
How to improve app monetization (improved ad targeting)
Let's take a brief look at the advertising ecosystem and how it interacts with devices, and how app creators can improve their ad targeting to increase their returns.
Building your own device detection solution
Creating your own internal device detection solution using PHP and Regex is possible, but is it worth the effort? Here are the pro's and con's.
How regularly do people upgrade their smartphones?
While most popular smartphones get an upgrade each year, not all users feel the need or benefit to upgrade annually. How often do people splash the cash on a newer model? We investigate our data to find the answer.
5G and eSim - two new properties added to DeviceAtlas
We've added two new device properties to the DeviceAtlas offering - 5G and eSIM. Now, you can identify when a visiting device has 5G capability or features eSIM support.
What is a "device graph", and how can device intelligence enhance it?
Knowing the various steps to conversion is great, of course, but what if you could also know the exact specifications of each device along the way?
Why device detection is essential for cloud gaming services
Cloud gaming is set to revolutionize the world of video entertainment, providing the hardware and connection are up to scratch. How can device detection help providers ensure a quality user experience regardless of the device?
The most used smartphone GPU - 2019
Here are the most common GPUs in use today. Understanding a smartphone's hardware capabilities is a vital step in decisions around content richness, enabling you to give users the best possible experience.
Can you block Huawei devices from accessing your website or app?
Although given a 90 day stay of execution, Huawei will no longer be able to include popular Google services and apps on their new devices. For a website/app owner, is it possible to block Huawei devices from accessing your services? It is, but we don't recommend it.
The Guide to Device Detection for Video Advertising
Download our free e-book on device detection for Video Advertising to learn what's driving the increase in mobile video consumption, and how device detection can improve ROI at all stages of the video advertising ecosystem.
iOS 12.2 broke iPhone detection - but the fix is now live
The release of iOS 12.2 caused some issues for iPhone detection, but we've released our solution. Accurate iPhone detection is back.
Under pressure in the UK, how popular are Huawei smartphones?
Huawei are in the news again. This time, it's the UK who've announced they'll let the Chinese manufacturer provide non-core 5G hardware. The US isn't happy. Are Huawei smartphones popular in the UK? We investigate the data.
The most active bots and crawlers on the web
Allowing web crawlers to scan your site is vital if you want your web pages to appear in Google, Bing and other search results. Here, we list the most common alongside their User Agents.
Chill, Netflix - why are you pulling Airplay support?
Netflix have announced that they're killing Airplay support, blaming technical limitations introduced by Apple. But do those reasons add up? What are they being denied by Airplay that they get from Chromecast?