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video-advertising

The Guide to Device Detection for Video Advertising

Download our free e-book on device detection for Video Advertising to learn what's driving the increase in mobile video consumption, and how device detection can improve ROI at all stages of the video advertising ecosystem.

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iOS 12.2 broke iPhone detection - but the fix is now live

The release of iOS 12.2 caused some issues for iPhone detection, but we've released our solution. Accurate iPhone detection is back.

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Under pressure in the UK, how popular are Huawei smartphones?

Huawei are in the news again. This time, it's the UK who've announced they'll let the Chinese manufacturer provide non-core 5G hardware. The US isn't happy. Are Huawei smartphones popular in the UK? We investigate the data.

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The most active bots and crawlers on the web

Allowing web crawlers to scan your site is vital if you want your web pages to appear in Google, Bing and other search results. Here, we list the most common alongside their User Agents.

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Chill, Netflix - why are you pulling Airplay support?

Netflix have announced that they're killing Airplay support, blaming technical limitations introduced by Apple. But do those reasons add up? What are they being denied by Airplay that they get from Chromecast?

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Dual SIM smartphone usage - 2019

With the latest iPhones supporting dual SIM cards, we looked at current levels of dual SIM usage throughout the world. Where are they popular, and where do people not seem too interested in a dual SIM smartphone?

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NPAW choose DeviceAtlas to power its YOUBORA Suite with device intelligence

Video intelligence company NPAW announces new partnership with DeviceAtlas. Find out why they chose DeviceAtlas and how they will be leveraging device intelligence in their YOUBORA suite.

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UC Browser exposes 500+ million users - where is it most popular?

UC Browser has exposed over 500 million of its users to MiTM attacks. Just how popular is UC and its variants across the globe?

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Three new device properties now available

We're pleased to announce three additional properties now available to our Enterprise Licence holders - OS Version Marketing Name, OS Distribution and support for .NET Core environments.

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Have trade restrictions affected use of Huawei smartphones?

Despite trade restrictions and rumours of Chinese government demands, real-world usage of Huawei devices is increasing. We looked at the stats for eight countries to see if the trade bans have affected uptake.

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Facts and statistics - the mobile landscape in the USA

The US is home to some pioneers of the mobile web, such as Apple, inventors of the iPhone. We looked at the 2018 data to see which handsets are popular, what OS they run, and the most common hardware specs we see.

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What we liked at Mobile World Congress 2019

Here's our list of impressive devices and gadgets we saw in MWC19 Barcelona, as well as some of the notable speeches and announcements

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The latest DeviceAtlas report investigates Android gains in Sweden and the smartphone upgrade cycle

In the latest DeviceAtlas Mobile Web Report, we explore shifts in the mobile OS landscape and visualize the smartphone upgrade cycle. Download your copy for free!

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Counterfeit smartphones and the threats they pose

Counterfeit and non-standard devices pose a real threat for business, consumers and regulators. Find out how you can manage this risk.

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Facts and statistics - the UK mobile landscape

eMarketer predict that in 2019, adults in the UK will spend over two hours each day on their smartphones. With that in mind, it's important to know the most used phones, operating systems, screen sizes and hardward specs in the United Kingdom.

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The mobile landscape in South Korea

With over 51 million inhabitants and smartphone penetration of 95%, South Korea is a tech-savvy nation. Here's some statistics on the mobile landscape, including the most popular phones, screen sizes and hardware specs.

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Wonder Woman helps Android kick iOS off top spot in Sweden

Huawei had a tough 2018, in the spotlight for all the wrong reasons. However, some slick marketing campaigns and well-known brand ambassadors gave them a much-needed lift, and there was good news for Android generally in Sweden.

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The mobile landscape in Italy

Here are some statistics on the mobile landscape in Italy, including the most popular smartphones, Android v iOS and smartphone screen size and hardware specs.

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The mobile landscape in The Netherlands

iPhones dominate the scene in The Netherlands, with the world's most popular smartphone - the iPhone 7 - enjoying a 3.03% lead over second-placed iPhone 6S. Here are some stats on the mobile landscape in The Netherlands.

smartphone-upgrade-cycle

The smartphone upgrade cycle - visualized

We tracked usage of the most popular devices from Apple and Samsung across the four quarters of 2018 to see if people still upgrade to the newer, more expensive models as often as manufacturers expect.

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