Smartphones are the main way to access websites for a growing number of users, even though the mobile web can be extremely slow. This is mainly due to the fact that the website content is often bloated with images, scripts and ad trackers that aren’t tailored for mobile devices. Google’s Accelerated Mobile Pages (AMP) initiative is aimed to tackle these issues by introducing a set of rules and restrictions for websites sent to mobile devices.
RESS (Responsive Web Design with Server-Side Components), also known as the hybrid approach, offers a great way to get the best of both responsive and adaptive techniques. The mix of responsive and adaptive gives a lot of flexibility in terms of making a website blazing fast and lightweight. Here’s what you need to know about RESS.
Having a thorough understanding of your website traffic makes for smarter, data-driven business decisions. This includes knowing all details about visitors’ devices, given that users can access websites not only on laptops but also using a huge range of mobile phones, tablets, smart TVs, or even projectors. In this new whitepaper, we explore the topic of mobile Web Analytics.
The latest DeviceAtlas whitepaper is ready for download. In the new publication we focus on Mobile Network Operators who can greatly benefit from using rich device information. Read the following paper to learn how device data helps MNOs expand their business reach.
Every so often a new device is released that attempts to marry seemingly disparate elements and make them work in a new, original form. In case of ZTE Sprint LivePro these elements include an Android tablet, a mobile hotspot, a projector, and a power bank. Here’s one of the most original mobile devices ever made, and, at the same time, our device of the month.
We took a stab at checking how some of the largest websites are addressing mobile users today. It turned out that all top Alexa.com websites use Adaptive Web Design and device detection providing mobile visitors with a device-optimized viewing experience that is fast and lightweight. Here’s how they do it:
Mobile web traffic is becoming an increasingly common way to determine the most popular smartphone companies across the world. Smartphones are increasingly overtaking desktops in terms of web browsing with latest figures according to KPCB stating that 51% of media time is now spent on mobile devices.
Our latest Mobile Web Traffic report based on traffic to thousands of DeviceAtlas-powered sites during Q2 2015 is now available. The latest edition focuses on Tablet traffic in addition to smartphones. In this publication we investigate the relation between the slowdown of Tablet sales and Tablet web browsing figures.