Analyzing Responsive vs Adaptive Website Design in eCommerce
We recently wrote about the impact that device capabilities have on cart abandonment and how it is rarely discussed within eCommerce based studies. Also interesting was the discovery that none of the 200+ articles on cart abandonment that we analyzed mentioned the importance of choosing adaptive website design over responsive design. Let’s delve into that a bit further…
9 excellent examples of adaptive design used for e-commerce
You may think that most of the leading e-commerce websites today are purely responsive. In fact, the opposite is true. Adaptive design techniques are superior in terms of addressing e-commerce needs. It provides a very flexible approach that focuses on optimizing any aspects of your website's UX that might boost conversion rate on mobile. Here is a selection of adaptive websites that do a great job in terms of addressing mobile users.
7 myths about adaptive web design, debunked
With mobile performance becoming a mainstream issue, there is a lot of debate and some misconceptions around how to address mobile visitors. Is responsive superior to adaptive? Should visitors be redirected to a mobile-specific experience? We put together a list of the most common myths that specifically relate to building adaptive websites and using device detection.
How adaptive web design boosts your conversion rate
To generate leads for your sales teams, you need to have a website that is not only easy on the eye but also one that performs in terms of usability. Find out how adaptive web design can help you boost your conversion rate.
How to detect touchscreen devices in PHP, Java, .NET and Python
Did you know that according to Google 53% of mobile users abandon websites that take longer than 3 seconds to load? One of the simplest solutions is to optimize user experience on different devices based on detecting selected device features, such as touchscreen. Read this post to learn how to detect touch devices in PHP, Java, .NET and Python.
RESS helps you get the best of adaptive and responsive techniques
RESS (Responsive Web Design with Server-Side Components), also known as the hybrid approach, offers a great way to get the best of both responsive and adaptive techniques. The mix of responsive and adaptive gives a lot of flexibility in terms of making a website blazing fast and lightweight. Here’s what you need to know about RESS.
How top Alexa companies use Adaptive Web Design
We took a stab at checking how some of the largest websites are addressing mobile users today. It turned out that all top Alexa.com websites use Adaptive Web Design and device detection providing mobile visitors with a device-optimized viewing experience that is fast and lightweight. Here’s how they do it:
Mobile setup for your website — dynamic serving vs separate URLs
Responsive Web Design is the least flexible approach in terms of addressing the needs of mobile visitors, including page weight and load speed optimization, and thus many online big-hitters craft mobile-centric experiences using either separate URLs or dynamic serving. In this article we explain the main differences between these two methods. We also describe some simple ways to test mobile setups that anyone can use.
10 great examples of adaptive web design
Adaptive web design (AWD) is one of the techniques of addressing mobile visitors optimizing their experience on smaller screens. While RWD might seem a standard approach today, for some websites going adaptive gives more flexibility in adjusting the content to suit mobile users and maximize revenues from mobile sources. Here are 10 inspiring adaptive web design examples.
Download our free Content Adaptation Survival Guide
Addressing mobile audiences is a part of most online strategies today, but there are businesses who have not yet picked up on this trend or who have been unsatisfied with how they are handling mobile traffic. If you feel there is potential in mobile that you’re not yet reaching, you’ve come to the right place. Download our free Content Adaptation Survival Guide to learn how to deliver a top-notch mobile experience.
