CTV

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CTV
Device Landscape

Set Top Box Out, Smart TV In?

The cord cutting trend during the mid 2010s resulted in a significant increase in set top box (STB) production...

Isabel Hughes - 19 Apr 2024
5 min read
Device Detection

Solving the CTV User-Agent Problem

Get the formalized distinction between OTT and CTV, along with key trends, challenges, solutions &...

James Farrelly - 15 Jan 2021
13 min read