CTV
Choose a category below to quickly discover all our device intelligence articles.
CTV
Device Landscape
The CTV Identity Crisis: What Pixalate's Report Reveals About Bundle IDs
Pixalate reported that the CTV ad market suffers from up to 86% malformed and fraudulent app IDs, causing...
Device Detection
How Well Do You Know Your CTV Traffic?
Connected TV (CTV) is quickly becoming the dominant way people stream content. Unlike traditional cable...
Device Landscape
Set Top Box Out, Smart TV In?
The cord cutting trend during the mid 2010s resulted in a significant increase in set top box (STB) production...
Device Detection
Solving the CTV User-Agent Problem
Get the formalized distinction between OTT and CTV, along with key trends, challenges, solutions and...
