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Leveraging Device Intelligence for Video Monetization
Billions of people stream content daily. Explore how video monetization models can use accurate, instant...
How Well Do You Know Your CTV Traffic?
Connected TV (CTV) is quickly becoming the dominant way people stream content. Unlike traditional cable...
Why User-Agent Parsers Aren't Enough for Streaming Platforms
In today’s diverse streaming ecosystem, screens vary wildly in power and format. From high-end smart...
Device capabilities in emerging SVoD markets
Switching between streaming platforms is more prevalent now than ever before. I’ve lost count of...
The Importance of Device Graphs in Streaming Services
Device fragmentation makes user behavior unpredictable. Globally, the average person has 3 connected...
Leveraging Device Intelligence to Reduce Churn in Streaming Services
Device intelligence offers a number of lucrative opportunities for streaming service providers: business...
Chill, Netflix - why are you pulling Airplay support?
Netflix have announced that they're killing Airplay support, blaming technical limitations introduced...