The most popular mobile browsers

A well thought-out mobile strategy needs to take into account many characteristics of mobile users’ behaviour.

With some analysis of mobile traffic from websites powered by DeviceAtlas, we can shed some light on the most popular mobile browsers in the largest markets.

An effective mobile strategy starts with traffic analytics

The first step when creating a mobile strategy is understanding your existing and future mobile traffic. It's particularly important before approaching a new market, given different characteristics across countries and territories.

DeviceAtlas’ Data Explorer can provide you with insights into mobile users’ behaviour in countries across the world.

Safari competes with Chrome Mobile in most cases

The two most popular mobile browsers across the globe are Safari and Chrome, by some distance.

  • Safari ranks first in the US, UK, Australia, France, Japan, Canada and South Korea.
  • Chrome Mobile is most popular in Argentina, Mexico, India, Indonesia, Malaysia and Poland.

The Chrome v Safari trend closely follows that of Android v iOS. However, choice of OS isn't the only factor. For example Chrome Mobile is officially available for both Android and iOS devices, whereas an Android user looking to use Safari is out of luck.

The following charts are based on mobile web traffic (excluding tablet) over Q3 2018 to a global network of partner websites using the DeviceAtlas device detection platform.

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Argentina

Country Position Browser Share
Argentina 1 Chrome Mobile 62.70%
Argentina 2 Samsung Browser 16.82%
Argentina 3 Safari 15.12%
Argentina 4 IE Mobile 1.75%
Argentina 5 Android Browser 1.31%
Argentina 6 Others 2.30%

 

Australia

Country Position Browser Share
Australia 1 Safari 53.16%
Australia 2 Chrome Mobile 35.84%
Australia 3 Samsung Browser 9.69%
Australia 4 Firefox 0.42%
Australia 5 IE Mobile 0.32%
Australia 6 Others 0.57%

 

Brazil

Country Position Browser Share
Brazil 1 Chrome Mobile 46.43%
Brazil 2 Safari 33.31%
Brazil 3 Samsung Browser 12.11%
Brazil 4 UC Browser 2.79%
Brazil 5 Android Browser 1.81%
Brazil 6 Others 3.55%

 

Canada

Country Position Browser Share
Canada 1 Safari 60.42%
Canada 2 Chrome Mobile 24.54%
Canada 3 Samsung Browser 13.66%
Canada 4 Firefox 0.55%
Canada 5 Android Browser 0.36%
Canada 6 Others 0.47%

 

Colombia

Country Position Browser Share
Colombia 1 Chrome Mobile 59.71%
Colombia 2 Safari 21.56%
Colombia 3 Samsung Browser 13.23%
Colombia 4 Android Browser 2.87%
Colombia 5 IE Mobile 0.89%
Colombia 6 Others 1.74%

 

Denmark

Country Position Browser Share
Denmark 1 Safari 53.51%
Denmark 2 Chrome Mobile 30.30%
Denmark 3 Samsung Browser 9.97%
Denmark 4 Firefox 1.31%
Denmark 5 UC Browser 0.69%
Denmark 6 Others 1.22%

 

Egypt

Country Position Browser Share
Egypt 1 Chrome Mobile 55.07%
Egypt 2 Safari 21.12%
Egypt 3 Samsung Browser 14.09%
Egypt 4 Android Browser 3.46%
Egypt 5 IE Mobile 3.11%
Egypt 6 Others 3.15%

 

Finland

Country Position Browser Share
Finland 1 Chrome Mobile 42.88%
Finland 2 Safari 40.44%
Finland 3 Samsung Browser 10.35%
Finland 4 Firefox 2.52%
Finland 5 IE Mobile 1.20%
Finland 6 Others 2.61%

 

France

Country Position Browser Share
France 1 Safari 46.20%
France 2 Chrome Mobile 35.18%
France 3 Samsung Browser 13.76%
France 4 Firefox 1.41%
France 5 Android Browser 1.03%
France 6 Others 2.42%

 

Germany

Country Position Browser Share
Germany 1 Safari 34.71%
Germany 2 Chrome Mobile 31.66%
Germany 3 Samsung Browser 27.41%
Germany 4 Firefox 3.21%
Germany 5 Android Browser 0.95%
Germany 6 Others 2.06%

 

India

Country Position Browser Share
India 1 Chrome Mobile 46.46%
India 2 Firefox 19.89%
India 3 Samsung Browser 11.04%
India 4 Safari 10.22%
India 5 MIUI Browser 7.82%
India 6 Others 4.57%

 

Indonesia

Country Position Browser Share
Indonesia 1 Chrome Mobile 58.00%
Indonesia 2 Samsung Browser 16.90%
Indonesia 3 Safari 11.15%
Indonesia 4 MIUI Browser 5.64%
Indonesia 5 UC Browser 2.50%
Indonesia 6 Others 5.81%

 

Ireland

Country Position Browser Share
Ireland 1 Safari 56.00%
Ireland 2 Chrome Mobile 30.81%
Ireland 3 Samsung Browser 10.31%
Ireland 4 Android Browser 1.50%
Ireland 5 Firefox 0.54%
Ireland 6 Others 0.84%

 

Italy

Country Position Browser Share
Italy 1 Chrome Mobile 40.57%
Italy 2 Safari 40.52%
Italy 3 Samsung Browser 14.84%
Italy 4 IE Mobile 0.97%
Italy 5 Firefox 0.76%
Italy 6 Others 2.31%

 

Japan

Country Position Browser Share
Japan 1 Safari 71.79%
Japan 2 Chrome Mobile 22.64%
Japan 3 Samsung Browser 2.70%
Japan 4 Android Browser 1.12%
Japan 5 UP Browser 0.57%
Japan 6 Others 1.18%

 

Malaysia

Country Position Browser Share
Malaysia 1 Chrome Mobile 72.87%
Malaysia 2 Safari 12.98%
Malaysia 3 Samsung Browser 9.37%
Malaysia 4 MIUI Browser 1.53%
Malaysia 5 Android Browser 1.32%
Malaysia 6 Others 1.93%

 

Mexico

Country Position Browser Share
Mexico 1 Chrome Mobile 48.09%
Mexico 2 Safari 37.17%
Mexico 3 Samsung Browser 10.81%
Mexico 4 Android Browser 1.69%
Mexico 5 Firefox 0.42%
Mexico 6 Others 1.82%

 

Netherlands

Country Position Browser Share
Netherlands 1 Safari 45.89%
Netherlands 2 Chrome Mobile 28.44%
Netherlands 3 Samsung Browser 23.58%
Netherlands 4 Firefox 0.64%
Netherlands 5 Android Browser 0.47%
Netherlands 6 Others 0.92%

 

Nigeria

Country Position Browser Share
Nigeria 1 Chrome Mobile 50.30%
Nigeria 2 Safari 19.69%
Nigeria 3 Samsung Browser 15.48%
Nigeria 4 Firefox 3.90%
Nigeria 5 IE Mobile 2.33%
Nigeria 6 Others 8.3%

 

Norway

Country Position Browser Share
Norway 1 Safari 50.83%
Norway 2 Chrome Mobile 28.39%
Norway 3 Samsung Browser 16.74%
Norway 4 BlackBerry Browser 1.22%
Norway 5 Firefox 0.96%
Norway 6 Others 1.86%

 

Philippines

Country Position Browser Share
Philippines 1 Chrome Mobile 48.53%
Philippines 2 Safari 37.50%
Philippines 3 Samsung Browser 10.53%
Philippines 4 Android Browser 1.17%
Philippines 5 Opera Mobile 1.07%
Philippines 6 Others 1.20%

 

Poland

Country Position Browser Share
Poland 1 Chrome Mobile 61.65%
Poland 2 Safari 19.36%
Poland 3 Samsung Browser 13.45%
Poland 4 Firefox 1.40%
Poland 5 MIUI Browser 1.33%
Poland 6 Others 2.81%

 

Romania

Country Position Browser Share
Romania 1 Chrome Mobile 63.67%
Romania 2 Safari 17.95%
Romania 3 Samsung Browser 13.49%
Romania 4 Android Browser 2.58%
Romania 5 Firefox 0.77%
Romania 6 Others 1.54%

 

Russia

Country Position Browser Share
Russia 1 Safari 36.25%
Russia 2 Chrome Mobile 32.44%
Russia 3 Samsung Browser 11.05%
Russia 4 Yandex Browser 8.20%
Russia 5 MIUI Browser 4.14%
Russia 6 Others 7.92%

 

Singapore

Country Position Browser Share
Singapore 1 Chrome Mobile 44.15%
Singapore 2 Safari 42.20%
Singapore 3 Samsung Browser 10.31%
Singapore 4 Opera Mobile 0.65%
Singapore 5 MIUI Browser 0.62%
Singapore 6 Others 2.07%

 

South Africa

Country Position Browser Share
South Africa 1 Chrome Mobile 35.86%
South Africa 2 Safari 30.36%
South Africa 3 Samsung Browser 23.44%
South Africa 4 Opera Mobile 3.16%
South Africa 5 Firefox 2.97%
South Africa 6 Others 4.21%

 

South Korea

Country Position Browser Share
South Korea 1 Safari 45.48%
South Korea 2 Chrome Mobile 28.48%
South Korea 3 Samsung Browser 21.20%
South Korea 4 Firefox 1.53%
South Korea 5 Android Browser 0.75%
South Korea 6 Others 2.56%

 

Spain

Country Position Browser Share
Spain 1 Chrome Mobile 55.53%
Spain 2 Safari 28.15%
Spain 3 Samsung Browser 12.30%
Spain 4 MIUI Browser 1.16%
Spain 5 Firefox 0.81%
Spain 6 Others 2.05%

 

Sweden

Country Position Browser Share
Sweden 1 Safari 49.68%
Sweden 2 Chrome Mobile 34.50%
Sweden 3 Samsung Browser 12.63%
Sweden 4 Firefox 1.22%
Sweden 5 Android Browser 0.66%
Sweden 6 Others 1.31%

 

Thailand

Country Position Browser Share
Thailand 1 Safari 47.43%
Thailand 2 Chrome Mobile 34.33%
Thailand 3 Samsung Browser 15.35%
Thailand 4 Android Browser 0.67%
Thailand 5 Firefox 0.61%
Thailand 6 Others 1.61%

 

Turkey

Country Position Browser Share
Turkey 1 Safari 42.23%
Turkey 2 Chrome Mobile 37.04%
Turkey 3 Samsung Browser 17.60%
Turkey 4 Android Browser 1.39%
Turkey 5 MIUI Browser 0.40%
Turkey 6 Others 1.34%

 

Ukraine

Country Position Browser Share
Ukraine 1 Chrome Mobile 58.84%
Ukraine 2 Safari 19.03%
Ukraine 3 Samsung Browser 7.68%
Ukraine 4 MIUI Browser 4.63%
Ukraine 5 Android Browser 2.05%
Ukraine 6 Others 7.77%

 

United Kingdom

Country Position Browser Share
United Kingdom 1 Safari 56.87%
United Kingdom 2 Chrome Mobile 25.45%
United Kingdom 3 Samsung Browser 15.51%
United Kingdom 4 Firefox 0.57%
United Kingdom 5 Android Browser 0.52%
United Kingdom 6 Others 1.08%

 

United States

Country Position Browser Share
United States 1 Safari 62.27%
United States 2 Chrome Mobile 26.75%
United States 3 Samsung Browser 9.15%
United States 4 Android Browser 0.96%
United States 5 Firefox 0.51%
United States 6 Others 0.37%

Want even more data?

Visit our Data Explorer to view stats for every device in your country or region.

Main Image By Maurizio Pesce from Milan, Italia (Samsung Galaxy S6 edge vs Apple iPhone 6) [CC BY 2.0], via Wikimedia Commons.

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