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Targeting Android devices based on OS version

When developing a new mobile app, you need to decide which minimum API level to support. Screen size, hardware performance too - here's what you need to know.

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5 facts about the mobile landscape in Japan

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The evolving mobile landscape in India

The mobile market in India has changed a huge amount over the last year, but what's driving it? Which device replaced the iPhone 6 as the most used phone in India?

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5 facts about the mobile landscape in Argentina

We dig into our data to unearth facts and statistics about the 2018 mobile landscape in Argentina. What's the most popular device? Is Android dominating Apple in the battle of the vendors?

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5 facts about the mobile market in France

Facts about the mobile device landscape in France, based on our data from a network of partner sites for Q2 2018.

5 facts about the mobile market in Germany

With 69 million smartphone users in the country, Germany's mobile landscape is an important feature on Europe's device map. Here are five statistics about the Germany's use of devices in 2018.

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How the world's largest internet retailers approach mobile web performance

Mobile v Desktop - for an e-commerce site, ensuring both platforms engage and delight your customers is a key element to success. We looked at the top sites in the world, to see how they handle adaptive design and content optimization.

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5 facts about the mobile market in Australia

With smartphone penetration of over 83%, the Australian market is a strong indicator of global mobile trends. Here are some facts and figures about the mobile landscape down under.

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5 facts about the mobile market in Brazil

With a population of over 200 million, and an estimated 77 million smartphone users in 2017, Brazil's mobile landscape is worth exploring. Here are some facts and statistics about South America's largest nation!

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The complete guide to User Agents

In our latest whitepaper, you'll find out all about User Agents. What are they, how can they be used to further you content optimization and ad-targeting?

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List of OTT user agents

Here are some OTT devices' User Agents - we've included many popular examples, such as Chromecast, Apple TV, Xbox One and Playstation 4.

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Can your web analytics identify cars?

Identifying visiting devices adds a powerful layer of insight to your analytics package, allowing you to understand and improve the user experience for all your visitors.

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The DeviceAtlas API - Giant performance with a tiny footprint

The DeviceAtlas APIs offer access to near instantaneous detection of tens of thousands of devices. That of course means that our customers have to heavily invest in oodles of RAM to keep the API and the data file in. Or do they?

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User Agent parsing: how it works and how it can be used

This article answers many questions around User-Agent parsing - how it works, and what it can offer.

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Facts and statistics - the UK mobile landscape

eMarketer predict that in 2019, adults in the UK will spend over two hours each day on their smartphones. With that in mind, it's important to know the most used phones, operating systems, screen sizes and hardward specs in the United Kingdom.

ZTE ceases operations on the back of US bluster

Bloomberg report that ZTE, China's second largest telecom equipment maker, has suspended all major operations. Huawei are also on the naughty step, with Australia and the UK following the US lead.

How knowledge of device chipset can help your business

Hardware properties are some of the most useful in our data set, which now contains 180 different properties. Here's what they are, and the insights they can offer.

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5 facts about the mobile market in the USA

The US is home to some pioneers of the mobile web, such as Apple, inventors of the iPhone. We looked at the Q1 2018 data to see which handsets are popular, what OS they run, and how people browse the internet when using them.

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Latest report shows feature phone use still widespread

Our latest report explores statistics for smartphone usage around the globe. Data showed that 13% of all traffic from feature phones came from devices released in 2011. Those released in 2005 - when Nokia still dominated the mobile phone market - were responsible for a disproportionately high volume of traffic

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No ‘below the fold’ in OTT advertising - if you know the device

With more than 60% of American households now watching internet-delivered content on their TV, OTT advertising has come of age. But for ad platforms, especially in the video space, the challenge is knowing when exactly that is. How do you know you are addressing audiences in a Connected TV context?

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