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How knowledge of device chipset can help your business

Hardware properties are some of the most useful in our data set, which now contains 180 different properties. Here's what they are, and the insights they can offer.

mobile-market-usa

5 facts about the mobile market in the USA

The US is home to some pioneers of the mobile web, such as Apple, inventors of the iPhone. We looked at the Q1 2018 data to see which handsets are popular, what OS they run, and how people browse the internet when using them.

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Latest report shows feature phone use still widespread

Our latest report explores statistics for smartphone usage around the globe. Data showed that 13% of all traffic from feature phones came from devices released in 2011. Those released in 2005 - when Nokia still dominated the mobile phone market - were responsible for a disproportionately high volume of traffic

DeviceAtlas OTT

No ‘below the fold’ in OTT advertising - if you know the device

With more than 60% of American households now watching internet-delivered content on their TV, OTT advertising has come of age. But for ad platforms, especially in the video space, the challenge is knowing when exactly that is. How do you know you are addressing audiences in a Connected TV context?

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Resurgence of the Feature Phone?

In January 2007, Apple released the iPhone, a move which would change the world of mobile. However, recently we've seen feature phones making a small comeback. Does the data agree?

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The Most Popular iPhones of 2017

What's the most popular iPhone in the world? We looked at data for the whole of 2017 to find out.

most-popular-iphones

The Most Popular iPhones of 2017

bot-traffic

Limiting Ad Fraud with Device Detection

For anyone involved in the online advertising space, ad fraud is a concern. Learn how DeviceAtlas helps advertisers and agencies reduce the losses to bots, click-farms and other forms of fake traffic.

User Agent Strings

List of User Agent strings

Updated for 2018 - a list of User Agent strings for the most popular devices in use today. Including Android, iPhone, Windows, tablets, desktops, bots & crawlers, games consoles and more.

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The Most Popular Smartphones of 2017

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The Most Popular Smartphones of 2017

Wrapping up our look back on 2017's device landscape, let's dig into the numbers to find out the most popular smartphones of the last year.

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How to change User Agent in your desktop browser to view mobile websites

Looking to test mobile websites in your desktop browser? Here are a few easy ways to change your user agent in Chrome, Firefox and Edge desktop browsers.

List of mobile browsers User-Agent strings

List of mobile browser User-Agent strings

In order to get an understanding of which mobile browsers use your site, you need to know their User-Agent strings. Here’s a handy list of UAs that you may want to use.

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MWC2018 Highlights - The DeviceAtlas Report

With all eyes firmly fixed on Barcelona for the 2018 Mobile World Congress, the DeviceAtlas team went along to sample the latest devices, technologies and plans at the world's greatest mobile conference.

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How to detect iPhone 8 and iPhone X with DeviceAtlas

Here's how to detect the iPhone 8 and iPhone X, with examples of their user agents.

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Use Cases of Device Detection for Apps

How can device detection in the native app environment give you an edge? The availability of a wide range of additional data points about devices allows deeper and more accurate insight into app usage patterns Here are some examples of how DeviceAtlas is being used to power conversions and engagement.

ios-v-android-market-share-2017

Android v iOS Market Share - 2017 Review

Winners and losers in the perennial Android v iOS battle. The country which saw the smallest change in overall OS share was Sweden, where Android (48.5%) and iOS (50.7%) continue to dominate the scene.

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Android v iOS Market Share - 2017 Review

Optimize m-commerce performance with real-time device insights

The increasing device fragmentation is a growing headache for e-commerce websites as users can access online content on a myriad of devices, in varying contexts. Find out how local device detection can transform your m-commerce strategy and optimize purchasing on all digital devices.

Meet DeviceAtlas at Mobile World Congress 2018

DeviceAtlas will be attending Mobile World Congress 2018 which is taking place from 26th Feb-1st March. If you are MWC and would like to have a chat about your device detection strategy, we'll be happy to arrange to connect at the event. Sign up for a meeting here.

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