mobile analytics
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A Real-Time Analytics Use Case for Device Identification
Gone are the days of user behavior being analyzed without devices being considered - all digital content...
Dark Traffic and Misrepresentation - Analysing the Web Analysers (Part 2)
In part 1 of our Web Analytics Comparison: Analysing the Web Analysers post, we presented research findings...
Website Analytics Comparison - Analysing the Web Analysers (Part 1)
Analysing visitor traffic is important to determine the health of a website. In this article, we present...
Analysing the analytics providers
While nearly all the following analytics solutions work by adding tracking code to each of your pages,...
Measuring page weight
Measuring the weight of a web page used to be a simple matter of waiting for the page to finish loading,...
Adding Device Intelligence to your Platform - Whitepaper
If you work on a product or technical team for any technology platform, you'll know that the constant...
How to use device data for powerful user segmentation
With carefully targeted campaigns you get more bang for your marketing buck, but there are many ways...
DeviceAtlas' deep device intelligence now addresses native app environment
Afilias Technologies, makers of market-leading device intelligence platform DeviceAtlas, today announced...
10 reasons why mobile analytics are mission critical to a sustainable mobile strategy
Analyzing web traffic at the device level is absolutely essential for all businesses willing to understand...
