Blog

Choose a category below to quickly discover all our device intelligence articles.


Blog Archive

Device Detection

How Device Intelligence Reduces Playback Issues

Streaming playback failures and poor video quality can frustrate viewers and cause subscription churn....

Aisling Arundel - 11 Aug 2026
7 min read
Device Landscape

The Hidden Risk in Mobile Commerce: Emulated and Spoofed Devices

Fraudsters use emulated and spoofed mobile devices to bypass fraud detection and exploit eCommerce platforms...

Kevin Hickey - 01 Jul 2026
6 min read
Device Landscape

Why Knowing the Consumer Device Isn’t Enough: You Need to Verify It

Fraudsters are no longer just mimicking user behavior, they’re manipulating the device environment itself....

Kevin Hickey - 10 Jun 2026
5 min read
Device Detection

Device Hardware Classification: Reliable As Ever In 2026

In 2021, we launched our primary hardware classification property. Five years later, it's still considered...

Aisling Arundel - 01 Jun 2026
6 min read
Device Intelligence

Smarter Consumer Targeting On First Page Load: A Device Intelligence Use Case

DeviceAtlas enables B2C businesses to precisely target different visitor personas with appropriate offers...

John A Leonard - 27 May 2026
24 min read
Device Intelligence

Sustainability Properties: Know How User Devices Affect Your Environmental Footprint

Sustainability is becoming a global priority due to growing awareness and environmental legislation....

John A Leonard - 25 May 2026
6 min read
Device Intelligence

The Definitive Guide to Device Targeting for AdTech Platforms

Check out our latest eBook to discover how leveraging device diversity can unlock multi-screen advertising...

Aisling Arundel - 22 May 2026
2 min read
Device Landscape

Viewport, Resolution, Diagonal Screen Size, and DPI for the Most Popular Smartphones

The screen specs that matter when you build for mobile, refreshed for 2026: viewport, resolution, diagonal...

Tomas Trnka - 18 May 2026
35 min read
User-Agent Parsing

List of Smart TV User-Agent Strings

Updated for 2026 - Smart TV and CTV User-Agent strings for Roku, Tizen, webOS, Apple TV, Fire TV and...

Tomas Trnka - 12 May 2026
29 min read
Device Intelligence

6 Reasons Media Companies Need Their Own Device Intelligence Solution

When companies make immediate decisions across analytics, experimentation, and AI systems, milliseconds...

Aisling Arundel - 01 May 2026
5 min read
Device Detection

6 Things to Consider When Choosing a Commercial Device Intelligence Solution

Finding a reliable, accurate device intelligence solution is vital for businesses operating at scale....

Aisling Arundel - 30 Mar 2026
9 min read
Device Landscape

2G and 3G Sunsets: The Hidden Risk for IoT Devices

Global operators are shutting down 2G and 3G networks to release spectrum to facilitate 5G rollout. Device...

Aisling Arundel - 26 Feb 2026
5 min read
Device Landscape

Leveraging Device Intelligence for Video Monetization

Billions of people stream content daily. Explore how video monetization models can use accurate, instant...

Aisling Arundel - 27 Jan 2026
5 min read
Device Detection

Why CTV Apps Should Use Device Intelligence to Identify Devices

Many CTV publishers rely on costly, high-maintenance TV API integrations to identify consumer devices....

John A Leonard - 21 Jan 2026
4 min read
Device Landscape

The CTV Identity Crisis: What Pixalate's Report Reveals About Bundle IDs

Pixalate reported that the CTV ad market suffers from up to 86% malformed and fraudulent app IDs, causing...

Aisling Arundel - 11 Dec 2025
5 min read
Device Intelligence

How to Target Audiences Effectively in a Non-PII Environment

As privacy rules get stricter, advertisers are finding new ways to reach customers without using PII....

Aisling Arundel - 21 Nov 2025
6 min read
Device Detection

Mapping the Full Customer Journey With Device Intelligence

Today’s customer journey is more dynamic and fragmented than ever before. A core part of mapping customer...

Aisling Arundel - 04 Nov 2025
4 min read
Device Intelligence

Leveraging Device Analytics to Boost Conversions

Learn how rich device insights enables brands to personalize experiences, optimize targeting, and drive...

Aisling Arundel - 30 Oct 2025
6 min read

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