Press Releases

DeviceAtlas device data embedded in Webtrends analytics solutions

Device intelligence from DeviceAtlas is now available to Webtrends customers

DeviceAtlas Granted Patent on Device Detection Accuracy Method

DeviceAtlas Granted Patent on Device Detection Accuracy Method

DeviceAtlas has been granted US patent number 9,043,289 B2 on a new method for deriving the most accurate device identification results from multiple data sources.

SpotXchange

SpotXchange Chooses DeviceAtlas to Target Ads to Specific Devices

Afilias today announced that the SpotXchange video ad platform has chosen DeviceAtlas as its device intelligence provider. DeviceAtlas is now powering all of SpotXchange’s video ad requests ensuring that the right ads are delivered to the right audience, and campaign statistics are available at a device level. Increasing device fragmentation has made for a new online landscape in which users can access video content on a myriad of devices including smartphones, tablets, laptops, game consoles, and smart TVs. These devices vary greatly in terms of screen sizes, network connectivity, input methods, user contexts, and user post

Afilias and GSMA Launch Device Map to Bring Enhanced Device Data to the Telecoms Industry

GSMA have partnered with DeviceAtlas, to create a very detailed data set indexed by TAC available for easy ingestion by existing analytics and BI tools. Highly accurate, normalized device data has been mapped for each TAC issued by GSMA, and is updated every week.

ADTECH embeds DeviceAtlas device detection for targeting ads

ADTECH, the ad server powering ads across all AOL platforms, embeded DeviceAtlas device detection for offering more granular ad targeting. DeviceAtlas enabled ADTECH to be first to identify requests from different Apple iPhones.

Adtech AOL and DeviceAtlas

ADTECH extends commitment to mobile with DeviceAtlas

Delighted to share this news from ADTECH, who have recently announced their partnership with DeviceAtlas to extend their commitment to mobile across AOL Platforms offerings including Marketplace, Pictela, AdLearn Open Platform and Advertising.com.

DeviceAtlas device usage data

Apple Devices Dominate Global Web Browsing, while Android Gains Ground

Despite the growing popularity of Android devices and low-cost smartphones, Apple’s global grip on mobile device browsing remains impressive in many major global markets.

dotMobi wins Mobile Entertainment award

We were very excited to have won an award from Mobile Entertainment last week at the awards ceremony in central London.

digital element dotmobi

dotMobi and Digital Element announce strategic partnership

dotMobi to Offer Mobile Carrier Identification within its DeviceAtlas Solution

deviceatlas device detection 4.0 release

DeviceAtlas 4.0 released today: Dynamic Data provides real-time information on a device's context

Today we announce release 4.0 of DeviceAtlas. DeviceAtlas 4.0 represents a significant evolution of the product for dotMobi and our customers. We are very excited to bring Dynamic Data to DeviceAtlas for the first time.

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