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Press Releases

DeviceAtlas privacy icon | Device Intelligence

[Webinar] The strategic value of Device Intelligence in an evolving privacy landscape

The increasing restrictions on user-level data is leading to many challenges for businesses. As a result, more firms are turning to contextual data, more specifically device intelligence, due to the valuable non-PII data related opportunities. Join us for our upcoming webinar where we discuss these opportunities and more. Get details here.

3 New DeviceAtlas Properties - Video Playback Support

3 New DeviceAtlas Properties: Video Playback Support

From QoS measurement to QoE optimization, get details about our 3 new properties and how they can help service providers in the OTT ecosystem.

New DeviceAtlas Property: GPS Hardware Support

New DeviceAtlas Property: GPS Hardware Support

We are happy to introduce a new DeviceAtlas property: GPS Hardware Support. Get details about this new property and how it can be leveraged to optimize content.

Device Capability Icon For 32 and 64 Bit Architecture Announcement

2 New DeviceAtlas Properties - 32 and 64 Bit Architecture

Recent additions to our DeviceAtlas properties include 5G, eSIM Count and various properties to classify IoT devices. Today we are happy to announce the introduction of 2 new properties: “32 Bit Architecture” and “64 Bit Architecture”.

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DeviceAssure at the 2019 New York Cyber Security Summit

DeviceAssure was joined by industry leaders, security experts and government reps at the 2019 Cyber Security Summit in New York.

Meet DeviceAtlas at Dmexco 2019 (11th - 12th September)

DeviceAtlas will be exhibiting at DMEXCO in Cologne once again this year. Come and see why the ad tech industry relies on our patented technology to power their platforms.

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NPAW choose DeviceAtlas to power its YOUBORA Suite with device intelligence

Video intelligence company NPAW announces new partnership with DeviceAtlas. Find out why they chose DeviceAtlas and how they will be leveraging device intelligence in their YOUBORA suite.

Meet DeviceAtlas at Mobile World Congress 2018

DeviceAtlas will be attending Mobile World Congress 2018 which is taking place from 26th Feb-1st March. If you are MWC and would like to have a chat about your device detection strategy, we'll be happy to arrange to connect at the event. Sign up for a meeting here.

DeviceAtlas granted a new patent in the EU

In July 2017 the European Patent Office granted a patent to DeviceAtlas that was originally filed in 2008. This is quite a milestone for us—the application has survived objections from anonymous third parties and a much tougher patent regime than has applied in recent years. The patent in question, EP2245836 A2, is core to the operation of DeviceAtlas and is the reason why our solution is the fastest one out there, while preserving a very small memory footprint and data file. DeviceAtlas delivers speed, accuracy and efficiency—we don’t force you to choose. The same core algorithm is also protected by a US patent US9185182 B2, granted in 2015.

DeviceAtlas patent for device detection

European Patent Office Grants DeviceAtlas Patent for Core Device Detection Algorithm

Press release: Afilias Technologies today announced at DMEXCO that it has been granted a third patent related to its device detection algorithm used in its DeviceAtlas product.

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Meet DeviceAtlas team at DMEXCO 2017

DeviceAtlas will be exhibiting at DMEXCO in Cologne once again this year. We're looking forward to talking with our many customers and partners at the show where we'll be showcasing our unique solution.

DeviceAtlas

Major news websites lose audience due to slow load times on mobile

The latest DeviceAtlas Mobile Web Intelligence report for Q1 2017 reveals that for the largest news websites, load time on mobile was a whopping 10.5 seconds on average. That's over 3 times longer than the 3 seconds threshold most users expect according to a recent benchmark from Google. The slowest websites took an unbelievable 19-22 seconds.

DeviceAtlas wins the IHS Markit Innovation Award at MWC 2017

We're delighted to announce that DeviceAtlas won the IHS Markit Innovation Award at the Mobile World Congress 2017 in Barcelona. The awards ceremony took place during the ShowStoppers event before the show on Sunday 26 February.

DeviceAtlas for apps

DeviceAtlas' deep device intelligence now addresses native app environment

Afilias Technologies, makers of market-leading device intelligence platform DeviceAtlas, today announced that DeviceAtlas is extending its scope to include the native apps environment. This makes DeviceAtlas the only platform that can provide holistic views of device usage across web, apps and mobile network layers. The capability will dramatically improve the ability of app publishers and advertising platforms to more effectively monetize native apps.

DeviceAtlas Q3 2016 report

New Report Shows 720x1280 Is Now the Most Used Smartphone Screen Resolution

The lastest report from DeviceAtlas, a leading supplier of intelligence on mobile devices, revealed that 1440x2560 (QHD) is now growing at fastest, while 720x1280 is the most used smartphone screen resolution worldwide. The report also tracks OS, device and manufacturer statistics by country.

Rocket Fuel

DeviceAtlas device detection powers Rocket Fuel’s programmatic ad delivery

DUBLIN, October 26, 2016 – DeviceAtlas announced today that it provides device detection capabilities to Rocket Fuel (NASDAQ: FUEL), a leading programmatic marketing platform provider which leverages artificial intelligence and big data for real-time advertising.

Airpush DeviceAtlas

Airpush Chooses DeviceAtlas to Provide Device Awareness to Mobile Ad Network

Mobile Advertising firm Airpush and Afilias announced today that DeviceAtlas is now powering device detection and targeting on its advertising network for Android and iOS apps. DeviceAtlas will be used to identify exactly which devices are requesting ads from the network for targeting and reporting purposes.

Apple Devices Lose Browsing Market Share (press release)

Dublin – August 10, 2016 – DeviceAtlas, a leading supplier of intelligence on mobile devices, today released its quarterly Mobile Web Intelligence Report for Q2 2016, which analyzes mobile device traffic to hundreds of thousands of websites around the world.

HAProxy

DeviceAtlas Brings Device Awareness To HAProxy

DeviceAtlas, the market leader for device detection software, today announced the immediate availability of its device detection capabilities within HAProxy, the world’s most widely used load balancing and proxying solution.

DeviceAtlas patent

DeviceAtlas granted a new patent for device detection technology

DeviceAtlas has been granted a second U.S. patent in the area of device detection technology. Titled “Determining a property of a communication device,” the patent describes a way in which DeviceAtlas identifies properties of web-enabled devices through examining their User-Agent strings.

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