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Category archives: Device Detection

Accessing TAC In Android 10 – A High-Impact DeviceAtlas Contribution

Access TAC In Android 10 with this simple method. Get the background, benefits & learn how to easily implement our Android contribution here.

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Solving the CTV User-Agent Problem

Get the formalized distinction between OTT and CTV, along with key trends, challenges, solutions & opportunities in the OTT ecosystem, here.

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Network Optimization For IoT Devices

IoT is experiencing rapid development, which is leading to challenges for network operators. Learn how IoT device intelligence can help overcome these challenges.

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VoWiFi – A Win-Win But When Is The Right Time For Upgrades?

VoWiFi offers many benefits to operators and subscribers. But is there enough opportunity for you to invest? Device Map’s VoWiFi property can help answer this question.

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Advertising Fraud Meaning, Prevention and Detection

Ad fraud costs advertisers billions of dollars every year. Get key details including common types of ad fraud, how to prevent ad fraud and how AdTech platforms can limit ad fraud with DeviceAtlas.

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Device ID and A Cross-Ecosystem Connection

Device ID can refer to many identifiers. Get clarification on manufacturer Device ID and get details on a robust cross-ecosystem data connection that respects PII.

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Digital Audio Advertising – Market Size, Trends, Limitations & Opportunity

Here we take a look at the digital audio advertising market, its size, key trends, and reasons why advertisers are investing. Additionally, we look at the programmatic audio landscape, its limitations and highlight an opportunity to enhance the monetization of programmatic audio.

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Adaptive Loading – 2 Key Considerations

Get key Adaptive Loading details, considerations and find out how you can get stated today.

Postponed: Google’s Attempt to Deprecate and Freeze the User-Agent Header

Google’s attempt to deprecate and freeze the User-Agent header has been postponed until at least 2021. Read more here.

User Agent Freeze

User-Agent: Another Plan to Deprecate and Freeze

In the beginning there was NCSA Mosaic…and the user agent string already existed. Companies have been leveraging the user agent, since its inception in the early 90’s, to enhance their end user’s experience. Unless challenged, this could come to an end. Get details on the latest plans to deprecate and freeze the user agent, here.

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